The award-winning B2B subsidiary of 888 holding, Dragonfish, has added a new social feature to the bingo networks of Dragonfish with the addition of virtual gifts, in a bid to try and compete against social networking games.

The unique addition gives online casino players the option to give virtual gifts in the chat rooms, they can send them as part of a conversation in the bingo chat rooms. Sending gifts gets paid from the Loyalty Points instead from your casino account. Virtual gifts consist of a small image or short animation that you can choose from different categories, after you select your gift it will appear in the chat. The selection of casino gambling gifts consist of various things such as flowers, a glass of beer, a surprise box and much more.

The screen for the casino gambling chat also changed to the include the gift button, which opens a new screen where you can choose from gifts. Gifts may also be sent and received by casino bingo chat moderators. With the leading casino and bingo software by Dragonfish and a network with over 70 skins provides a wide range of possibilities. David Zerah, Managing Director of Dragonfish said: “The virtual gift concept is a fun feature within chat that enhances the community feel and social interaction amongst players. The concept has proven popular in social gaming environments and will add value to the chat features on the Dragonfish bingo platform.”